they have an excellent selection of rick owens, drkshdw, ann demeulemeester, carol christian poell, ma+, label under construction, martin margiela, the viridi anne, damir doma, guidi, haider ackermann and many more. website here.
it looks like scoute will be featuring them in their next issue, so hopefully they will have some new pictures that capture the mood in lift etage- it's really phenomenal.
lift ecru
i purchased a drkshdw top here. true to japanese standards, it was wrapped beautifully in tissue, placed in a paper bag. the paper bag was then wrapped in a plastic bag, and given a 'dress'- a protective heavier nonwoven fabric with a drawstring top because it looked rainy outside. i felt a bit ridiculous carrying around this contraption, but i gather it is the norm as far as higher end retail packaging goes. i really wanted jon to take a picture of me holding my bag-skirt, but we forgot.









lift etage
lift etage is the kind of store you want to linger in all day... these pictures don't really do it justice.








lift position
the smallest and most casual of the three stores.










2 comments:
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